Much of a modern business owner’s communication exists only in the digital world, so it may seem like handing out a business card is a little old-school.
They say a logo is worth a thousand words (close enough), and a great one will do a lot of the heavy lifting when it comes to creating a strong identity.
A good logo can do wonders it becomes synonymous with the brand and can stimulate feelings and associations toward a business that garners trust and loyalty.
Check out the #MadeOnFiverr infographic to see how designers like Rob helped Nike, Google, Apple, and more distill their brands into an impactful icon.
Some brands and businesses have iconic logo designs that never (or only subtly) change – think Coca-Cola’s cursive, Apple’s minimalist fruit, or Nike’s swoosh.
Even if you’re a freelancer or a small business, you need a logo. Logos differentiate your business from all the others out there, including your competitors.