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Unexpected fixes for the unpredictable entrepreneur.

You’ve Got Mail: 10 Ways to Improve Your Email Marketing Game

Email isn't dead. It's simply evolving. Not only do 73% of millennials prefer to receive communication from a business via email, but it's also still...

Name Game: How 8 Entrepreneurs Named Their Companies

Naming your company can make starting your own business feel official. This is the fun part, right? But the pressure to think of a word...

How Slack Helps Improve Your Team Efficiency

I'm sure you'll agree with me when I'm saying that effective communication among your team members is key to your small business success. Well, you...

There’s No Wrong Way to E-learn

There's more than one way to learn. The easiest way for you to absorb new information is probably different from the employee you just...

3 Easy Ways For Small Businesses To Get Cyber Monday Ready

With Cyber Monday coming fast on the heels of Black Friday and Small Business Saturday, small biz owners don't have much time to catch...

Big Day for Small Biz: How to Make the Most of...

Black Friday is so 2010. November 24th is Small Business Saturday, AmEx's annual celebration of the local entrepreneurs that strengthen our communities. The celebration encourages...

The Big Picture: Why Every Freelancer Should Learn Photoshop

"Can you supply images to illustrate this story? Do you know Photoshop?" If you're a freelance writer, you've likely heard this question in response to...

Added Benefits: 5 Skills That Help Freelancers Win New Clients

"Business has changed." It's a mantra that we hear repeatedly, as social media and the internet continue to impact how we work. And almost everyone...

6 Times Freelancers Need to Sharpen Their Skills

You've taken the leap and become a freelancer or an entrepreneur. You know its risks and rewards, you know it's not for everyone. You...

Captivating Content: How to Grow Your Audience with Editorial Expertise

Blogging, vlogging, live video – all these forms of communication have become integral to most companies' business strategies. Statistics show that 90% of brands...

Emotionally Connect with Customers through Live-Action Explainers

Explainer videos are a dime a dozen, but live-action videos can profoundly connect with audiences. People love to see other people on screen and...

Time is Money: Five Tasks to Delegate to a Virtual Assistant

How much of your workday is spent working on projects that will move your career and company forward versus the ones on your to-do...