Business Tips

Top 5 Tips for Outsourcing with Fiverr

Matt Clunan
January 3, 2020

Outsourcing is one of the best ways to level-up your business by getting more accomplished in less time. Fiverr is a great platform to facilitate your entire outsourcing process because it connects you with affordable freelancers who specialize in a specific deliverable.

You’re bound to find an expert who offers to get the job done at a fraction of what it would cost you to hire an employee. To make sure you see the ROI you’re hoping to get from outsourcing with Fiverr, here are the top 5 must-know tips for business owners when it comes to outsourcing:

1. Communicate Your Expectations to the Freelancer

In an online business relationship, it’s better to overcommunicate than to let things go unsaid. Be instructional and descriptive about the work you expect from a freelancer. Provide as many details as you have about the deliverable or service you want before the freelancer starts.

This way, both parties can move forward with an understanding of the expectations.  

2. Use Fiverr to Outsource Your Content Marketing Campaigns

Generating leads online is all about having an online presence that offers value to your target market. To generate leads and boost your influence on autopilot, outsource the creation of blog posts, podcast scripts, video scripts, video editing, social media posts, infographics and more.

You can use the platform to find experienced content creators who are a match to your brand, and hopefully, use them again and again for your marketing campaigns.

3. Use Fiverr to Outsource Your Email Drip Campaigns

In addition to outsourcing your online content, you can also outsource your email marketing copy to a qualified freelancer. Specify the objective of each marketing campaign, such as promoting an affiliate product or generating signups for a webinar. Then, have a freelancer write out several emails you’ll “drip” to your list to achieve the objective.

To help you find the best writer for your email copy, you can A/B split test the emails written by two different qualified writers and choose the best performing writer to work with long-term.

4. Build a Relationship with One Graphic Designer for Ongoing Quality Work

It’s easy to find a great graphic designer on Fiverr, and once you find one you’d like to work with, you can recruit their services again and again to create your graphics. Some of the types of graphics you can outsource include infographics, blog images and social media images.

5. Be Professional

It’s important to put your professional foot forward when you’re outsourcing work online. You want your freelancers to take your work seriously, and it’s easier for them to do so when you have a professional front. Your communication is a reflection of your business, so maintaining professionalism encourages freelancers to deliver their best work.

Getting the Most from Outsourcing on Fiverr

Fiverr is designed to help you growth-hack your business by outsourcing work to freelancers. To get the most out of the platform, it’s important you establish a good report with freelancers you want to use again and again.

This way, you can get consistent deliverables streamlining in, such as email marketing copy, blog posts and infographics.

Outsourcing work on Fiverr is simple. Just create your own account on Fiverr's new business management platform and let the professionals do the rest.

Matt Clunan
Matt is a Director of Brand Marketing at Fiverr. He has 8+ years of experience in brand and digital marketing, working in technology and sports.
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