I’m a Fiverr Pro Seller — Here’s What that Means For You

20
1992
Freelance writer Paul Maplesden breaks down the appeal of Fiverr Pro for potential buyers.

Freelancer Paul Maplesden writes content that builds trust with your customers and presents your business in the best possible way. He loves the challenge of taking complex subjects and breaking them down so they are easy to understand. Most importantly, he knows a Princess Bride quote for every occasion. Hire him for your next copywriting or content project on Fiverr Pro.

Fiverr recently launched its high-end Fiverr Pro service. It’s a bold move for the freelance marketplace known for low-cost five dollar Gigs. Why this expansion into premium services that can cost hundreds of dollars? It’s simple — Fiverr wants to broaden its appeal. The standard Fiverr Gigs offer low-cost freelance services to price-conscious buyers, while Pro Gigs provide high-quality freelancing to entrepreneurs with a bigger budget.

Fiverr Pro connects hand-picked, higher-value, higher-priced freelancers with the business owners who need them. The question is, does Pro make sense? The Pro service provides qualified, trusted, expert freelancers at a premium price. So, what do you get for your money? What exactly does a Pro seller provide that you couldn’t get from a $5 Gig?

Well, I’m a successful Pro seller, and I’m here to explain.

Hi There, My Name Is Paul

I’m Paul Maplesden, a professional freelance writer in the business, finance, and technology fields. Fiverr approached me to become a freelancer for their new Pro service in May of 2017. After going through their rigorous application, vetting, portfolio review, and testing processes, I was invited to join Fiverr Pro just prior to its launch. Since the service started in July of 2017, I’ve been completing around 7 – 10 Pro orders every week.

I think and write about the world of freelancing a lot — what it means to be a freelancer, how to provide excellent freelance work, why clients choose to buy from us, and the value we can offer. Fiverr asked me to share my thoughts on what Fiverr Pro means to buyers, and I believe that means two things — value and trust.

Why People Hire Freelancers

Ultimately, people hire freelancers for one reason:

Because the products and services we create are worth more than the money spent to have the work completed.

You might pay $1,000 for a really good logo design because the brand collateral and recognition you get helps you really stand out from competitors. The $350 you spend on getting a white paper written could net you thousands of dollars in sales. In both cases there’s clearly a good return on investment. Fiverr Pro sellers are trying to maximize that return for you.

Fiverr Pro and the Standard Fiverr Marketplace

There’s a perception that Fiverr Pro is replacing the existing low-cost Fiverr marketplace. That’s not the case at all — the massive success of the existing marketplace means there will always be a need for low-cost sellers providing services to price-conscious buyers. Pro is aimed at different buyers entirely who want a different scale of return and are prepared to pay for it. Yes, Fiverr Pro costs more, but Pro sellers should always add more value to your business than you spend on them.

The best way to show why both standard Gigs and Pro Gigs can work side-by-side is with a couple of examples.

Standard Gig — A client pays $25 for some standard marketing and branding work. The work is successful and nets $200 in sales, eight times what the client paid for it, for a total difference in value of $175.

Pro Gig — A client pays $250 for some Pro level marketing and branding work. The work is very successful and generates $1,000 in sales, four times what the client paid for it, for a total difference in value of $750.

Both buyers got exactly what they wanted from their marketing and the money they paid. The Pro Gig didn’t give as much of a “multiplier” on the money spent (four times vs. eight times), but generated more “absolute” income ($750 vs. $175). Both types of service are valuable, and there’s clearly a market for buyers and sellers with differing needs.

If you want standard, low-cost Fiverr services, there are thousands of excellent sellers who can provide them. If you want a little more, that’s where Pro comes in.

Fiverr Pro is All About Trust

For all of the creativity, communications, cost, and more around freelancing, Fiverr Pro is about one thing above all others — trust. In the modern business world, trust is in short supply.

With so many “unknown quantities” it can be difficult to know what you’re getting. When you’re spending money on freelance services, that transparency is difficult to find. Without a really good portfolio and a deep understanding of a freelancer’s experience, how can you be sure they will produce quality work? In other words, how can you trust them?

Fiverr Pro aims to solve that problem. By making all Pro sellers go through an in-depth, exhaustive review process, the Fiverr Pro Customer Success and Quality Control teams ensure all Pro sellers meet their rigorous standards. Among other things, they validate a freelancer’s:

  • Skills and expertise
  • Qualifications and background
  • History and experience
  • Ability to treat customers well
  • Communications and approach
  • Research and creative ability
  • Portfolio samples and previous work
  • Likelihood of delivering to exact customer needs

The aim of this is to hand-pick fully-vetted, qualified freelancers capable of consistently producing work to an extremely high standard.

Fiverr wants to remove that barrier to trust. They want you to have the reassurance your Pro freelancer will produce excellent work that you truly value.

Why Being a Fiverr Pro is About Much More than Just the Work

Being a Fiverr Pro isn’t just about creating great work, delivering true value, and building deep trust — there’s more to it than that. A professional approach extends into every aspect of what we do, both on Fiverr and beyond.

  • It means understanding who you are as a person and a business and what really matters to you
  • It means knowing exactly who you need to appeal to and how you want to influence them
  • It means treating you with a friendly, courteous approach at all times
  • It means being available when you need us
  • It means saying “yes” a lot more than saying “no”
  • It means us demonstrating, in everything we do, that you can trust us

Fiverr Pro Means Understanding You as a Client

If we want to produce work that’s really going to connect with your customers, we need to know who you are and what your business really offers. We dig into what makes your business unique, how it gets a competitive advantage, and the features and benefits that will make your customers stop and pay attention. It’s only once we understand those things that we can create content to truly express your business in the best possible way.

Fiverr Pro Means Knowing Who You Want to Appeal To

Trust has to cascade downwards — from your business, through us and our work, to your end customers. We need to know who they are and the best way to appeal to them. It’s only through understanding the people who want to buy and use your products and services that we can influence them through the work we create.

Fiverr Pro Means Having Deep Experience and Expertise

A Fiverr Pro will know what they are and are not good at. You need something written on business, finance, or technology? I’m your guy. You want something on nutrition, lifestyle, or fitness? I’m going to send you to another seller! It’s all about having the experience to create authoritative work. We can only give our best if we’ve already got a deep understanding of the niche you’re working in.

Fiverr Pro Means a Friendly, Professional, Courteous Approach

Fiverr Pro’s are small business owners, just like you. We know the importance of creating and nurturing great customer relationships. That extends into all the dealing we have with you — whether that’s proactive communication, friendliness and flexibility, meeting our commitments or delivering on revisions, fast. We know freelancing isn’t a “one and done” deal and we want to work with you now and into the future.

Fiverr Pro Means Professionalism that Creates Trust

So, what can you expect when you hire a Fiverr Pro?

  • Hand-picked, vetted, qualified freelancers who have proven ourselves
  • Total competency and demonstration of our skills in our areas of expertise
  • Experience working with clients across different industries and marketplaces
  • Deep research so we find out all about you, your clients, and your niche
  • A dedicated, customer-focused approach aimed at providing maximum value
  • Proactive, timely communications so you’re always in the loop
  • Creative work that makes you and your clients pay attention
  • The ability to deliver work that meets and exceeds your needs

That’s what being a Fiverr Pro means to me, and hopefully what it will come to mean to you. Fiverr is providing a great opportunity for you and your business to access some of the best freelancers in the world. It’s time to take advantage.

What has Fiverr Pro meant to you? Have you tried it yet? Tell us about your experience in the comments below!

SHARE
Hannah Curran
Hannah Curran is Fiverr's Social Media and Content Manager. Originally from Connecticut, she lives in California and works out of our San Francisco office. Have an idea for the Fiverr blog? Connect with her on LinkedIn.
Sort by:   newest | oldest | most voted
emmaki
Guest
Speaking as a fellow Pro, I am a little surprised to see the implicit message here that Fiverr Pros are somehow “better” than regular leveled sellers (“Pro means xyz”). What of the countless sellers with thousands of reviews — one a millionaire — behind them? I can’t help but feel this will cause some unecessary tension, even insult, in the broader Fiverr community where none needed to be, particularly with longer standing members who may feel slighted. I should also add that as a copywriter and occasional marketer, blog posts, articles and similar content isn’t really about profitable ROI, but… Read more »
Mila
Guest
Thank you, Emma, it´s nice to know some pro seller sees a few things we non-pro sellers see there. It´s a bit sad to have to read and write ‘pro sellers’ all the time now, because, before this development, pro and professional were just terms you could objectively (or subjectively too, sure 😉 ) think and use to describe someone able to do their work, communication etc. in a professional way, and now it´s a term reserved for a few and by default gives all the others, never mind how long and how successful they have worked on and for… Read more »
Paul Maplesden
Guest
Paul Maplesden

Indeed, I specifically make the point in the post that Pro isn’t about replacing or upending the regular marketplace. I believe that each type of gig / seller attracts different types of buyers.

eoinfinnegan
Guest
eoinfinnegan
Speaking as a professional who has not been vetted by Fiverr, and a buyer who has successfully vetted 70+ sellers in the past 2 years, I do not see it necessary to have others vet people for me. With a small order, I can assess whether a seller is right FOR ME or not. With over 200 purchases (<10 cancellations), nobody I have ordered from after an initial vetting has let me down and the prices I have paid are SUBSTANTIALLY less than I would get elsewhere. Sure, I invested some money up front for each category but for example,… Read more »
Paul Maplesden
Guest
Paul Maplesden
I think you make some very valid points. I didn’t mean to imply that Pro sellers were any “better” or “more valued” than other sellers, and if that came across, that wasn’t my intent. As a very active forum user, I understand there is lots of sensitivity around how Fiverr is changing. But, the marketplaces *are* changing and we need to be able to respond. There are indeed thousands of awesome, regular sellers on Fiverr, and Pro isn’t intended to cannibalize, replace, or take away the value of that service – after all, that’s what Fiverr is built upon. This… Read more »
kindoflost
Guest

So based on the numbers the client should have bought multiple “standard” gigs instead of one “pro” gig for better overall ROI.

Sophie\'s Voice
Guest
Sophie\'s Voice

Thanks for your insights on becoming a Pro Seller, Paul. Great article, I really enjoyed it!

Earid
Guest

Nice article. I’m waiting to see PRO gig features in Programming & Tech category.

Jerry Nelson
Guest
Jerry Nelson

Great article. Keep it like it is, don’t change a thing. Keep up the great work!

Mila
Guest
Hi there, Jerry. Great informative article, I agree, as is yours, which I read as well, I found both a very interesting read. Since I’m one of the people who made use of the reply button for actual comments (and not to ask for info or promote our gigs 😉 ), I feel like saying that I don´t think anyone wants Paul to change his article. In case anything in my comment gives the impression that I would want that, my sincere apologies for that but I don´t see it and quite the opposite, I´d find it weird to change… Read more »
Paul Maplesden
Guest
Paul Maplesden

Thanks Jerry, loved your article too, I was able to live a little vicariously, which is always fun!

Aylia
Guest

Nice.

Ghulamkibria326
Guest
Ghulamkibria326

That was great and great info

Manuappil
Guest

Nicely explained, I have applied as Fiverr Pro Seller but till date didn’t receive any response from customer support.

Wpspecialist24
Guest
Wpspecialist24

Congratulation

M bin Shahzad
Guest
M bin Shahzad

Hey there,I want to know how to become a fiverr Pro seller.Plzzz tell me

kindoflost
Guest

looks like this is not for us old sellers. I f you are already doing well on Fiverr you don’t need to be a Pro and if you are not doing well then you don’t “deserve” to be a Pro (and Fiverr really doesn’t need you). Looks like this new Pro category is for people who are already successful elsewhere and are brought in by Fiverr with the extra credential

imyourleadexpet
Guest
imyourleadexpet

I think you make some very valid points. I didn’t mean to imply that Pro sellers were any “better” or “more valued” than other sellers, and if that came across, that wasn’t my intent. As a very active forum user, I understand there is lots of sensitivity around how Fiverr is changing.

I am starting work on August and looking for new buyer and workings hole 2017. My fiverr link: http://www.fiverr.com/imyourleadexpet

Thanks for this great article.

Paul Maplesden
Guest
Paul Maplesden

“I think you make some very valid points. I didn’t mean to imply that Pro sellers were any “better” or “more valued” than other sellers, and if that came across, that wasn’t my intent. As a very active forum user, I understand there is lots of sensitivity around how Fiverr is changing.”

I see you are using *the very words* I used above. This is not a great attempt at a counterfeit, especially as you’re posting my words as a reply in a comment on an article I wrote. try harder next time, please.

wpDiscuz