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Social Media Marketing

How to Use Social Media to Test Ads Before Spending Money

When branding teams first started to understand that social media is valuable for reaching customers, many of them worked hard to create convincing, compelling...

When is a Longer Video Effective?

You’ve probably heard that when it comes to video content, “shorter is better.” And that’s a pretty good rule of thumb. If your video...

One Career Ends, a New One Begins: Pete Accetturo Case Study

It was the middle of the major economic downturn. I had just been hired as a technical sales consultant. It turned out that one...

Successful Blogger John Paul Aguiar Shares Lessons Learned [Interview]

Driving traffic to your blog or website can be just as much a pain as driving through road traffic. The route is filled with...

26 Creative Tips to Blog Better in 2017

You might think that blogs are a thing of the internet past. But you'd be seriously mistaken –last year 47% of consumers viewed three...

Let Testimonials Do the Heavy Lifting for Your Gym

Competition is fierce in the fitness industry. In most towns or cities, consumers can choose from 24-hour workout centers, family-style civic centers complete with...

Restaurant Instagram Marketing: The Definitive Guide (2017 Update)

Few online marketing channels are as engrossing and engaging as Instagram. With its focus on photo and video sharing, it presents a huge opportunity...

Meet the Fiverr Pros: Digital Marketing and Video & Animation

Our new initiative Fiverr Pro wouldn’t be possible without the pros themselves. We’ve spent months searching for the best freelance talent, both from within...

Solopreneur Jodi Ettenberg on Digital Nomadism

Solopreneur Jodi Ettenberg has mastered the digital nomad life. Through her beloved site, Legal Nomads, she chronicles her whimsical world travels (in particular, her...

Interview with Jeff Bullas: Helping People “Use Social Media to Grow...

Working for Fiverr offers me many opportunities to grow and learn, and one of them it’s by interviewing successful influencers whether they are entrepreneurs,...

The House that Social Media Sold: Why Real Estate Agents Need...

Real estate agents can no longer avoid being on social media, especially now that millennials – the most active users of Facebook – also...

Understanding the Power of Digital Advertising

I think you'll agree with me when I'm saying that to get marketing results through advertising there's always going to be a “hard" cost...