Top 10: Minimalist Logo Designers

Our Editors’ roundup of 10 curated superstar talents from almost every category across the marketplace. This time:...

6 Steps to the Perfect Logo: How to Brief Your Way...

They say a logo is worth a thousand words (close enough), and a great one will do a lot of the heavy...

The Life of a Logo: Who You Should Hire to Create...

The Life of a Logo: Who You Should Hire to Create It The best logos are so effective that you can recognize the brand they...

Why You Need a SMART Logo for Your Business—And How to...

Iconic brands have instantly recognizable logos – you would spot the Nike swoosh, Chanel Cs, or Starbucks mermaid from a mile away. Yes, it...

Your Outdated Logo: How to Know When It’s Time For A...

Some brands and businesses have iconic logo designs that never (or only subtly) change – think Coca-Cola's cursive, Apple's minimalist fruit, or Nike's swoosh. But...

8 Signs That It’s Time to Update Your Logo

As with anything visual, graphic design trends change, sometimes with each passing year. Just when your business has established itself as fashionable and up-to-date,...

You Finished Your Brand Logo – Now What?

—It’s finally done: your first (or updated!) brand logo. It may have taken you and a designer many weeks or months to get to...

How to Choose the Perfect Logo for Your Business

You’ve done the hard work of fleshing out ideas for your new business. Now, what comes may feel like an even harder...

The Seven Types of Logos and When to Use Them

You’ve done it. You created a winning business idea, scribbled out exhaustive blueprints, and are beginning to build the house so you...

Does Your Logo Fit Your Marketing Needs?

Don’t underestimate the power of your logo. Your logo is the face of your company. The more it stands out, the more clients and...

What These 28 Fonts Say About Your Business

There is an overabundance of factors that need attention at the infancy of your business. What name will I choose? What should...

Choosing the Right Color For Your Brand: A Complete Guide

So you’ve decided to purchase a logo for your new business, one that creates a memorable and captivating brand identity. Great! But...