Harold Everton, known on Fiverr as Givemeapps, is truly an icon of the Gig® Economy. He’s a singer/songwriter with an MBA. He teaches music to high school and college students, and is the CEO of the Givemeapps app store.
When he discovered Fiverr, he knew he’d found a place to make money while doing what he loves. Known for his “energetic” personality and sense of humor, Harold offers video testimonials, jingles, commercials, live interviews, and much more.
Congratulations Harold, you’re a Fiverr Super Seller!
When I got out of graduate school, I had a ton of student loan debt but wanted to start my app store business, even though I didn’t really know how to run and market an online business. I spent some time looking for a money tree, and when I couldn’t find one, I knew I had to figure out how to make my business blossom. After spending hours of time searching on the Internet, I found the greatest website ever, Fiverr. It was still in its infancy, but I saw it as the eBay for services. I thought, what better way to connect and network and build a huge customer base than through a site like this.
At first I just signed on to buy some marketing Gigs® to help promote my business, and these Gigs really taught me a lot about marketing in the online world. After two months, I started looking deeper into what people were offering. I spent about eight hours looking for the right Gig idea, and I chose something I was already good at, public speaking. I already had a small recording studio, so I offered video testimonials.
The offers started coming in slowly, and then I hit gold when my Gig was featured on the site. Suddenly I had 20 orders in my queue. It was like seven hurricanes converging on open territory. I had a full-time job, so I would inject coffee in my veins and stay up from 11 at night until 4 in the morning completing my orders.
Finally, I earned enough from my Fiverr Gigs to upgrade all of my video equipment to an HD camera, a teleprompter, and all the bells and whistles, so I could really put out high-quality productions.
Fiverr was a turning point in my life. It was really the launch pad for my online business, my music and my broadcasting career. It’s introduced me to people I would never have come across, and led to projects that mean a lot more to me than anything else I’ve worked on. When I got out of school, I chose to go into education, but I also really wanted to be a broadcaster. My idol has always been David Letterman. I grew up watching him. But I had no idea how to get into television.
When the Fiverr orders started pouring in, I realized this was my opportunity to create a demo reel and make broadcasting a real possibility. I created a fake late night television talk show that I use to frame my commercial Gigs, as well as three other television show ideas, so I’ve actually been able to build a small broadcast network out of these interview shows through Fiverr. This is what I love doing, and I’m getting paid for it!
Also, when I got out of graduate school, I was knee-deep in student loan debt. The question was, how was I going to fund all the projects I wanted to do and still pay down this exorbitant debt? I really thought I’d be in my 40s before I got it paid it off. But thanks to Fiverr, I’m done with my payments and I’m doing what I love!
When I looked into promoting my Fiverr Gigs, I went to the Fiverr Forum. I chatted with other Fiverr sellers and visited the LinkedIn group. They suggested using LinkedIn because it’s a professional network, which turned out to be huge for me. They also suggested creating a Facebook page and advertising on Google+. I also advertise on Craigslist.
The important thing is to go to related channels. When I started my boxing Gig, for example, I joined some boxing forums and engaged the people there. But I didn’t spam them. I communicated with them, and eventually I’d strike up a conversation and explain my Gig. By doing that, I was able to pick up two major commercials for boxing gyms in Europe. And now, because one person talks to another person and that person recommends me, there are people out there selling for me.
But you can’t rest on your laurels. You still have to promote yourself. Even when you’re successful, you still have to get new customers. Otherwise you won’t be in business for long.
We’d love to hear your story! Please share it with the community as a comment to this blog post.