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Focus on Digital Marketing

Do more than advertise. See how digital marketing is changing the game.

A Customer Acquisition Cocktail for Restaurants and Bars

Few businesses have a faster customer response time than restaurants– most customers are ready to take action within an hour. The right restaurant customer...

5 Steps to Building the Best Chatbot for Your Business

Not to be confused with live-chat software, chatbots are a form of AI, or artificial intelligence, that facilitate self-help on a website. Chatbots are...

Video Takes the Cake: Why Entrepreneurs Should Use Fiverr’s Video Pros

You already know the power of video and its ability to positively influence purchase decisions, build customer trust, and spread the word about your...

Let Testimonials Do the Heavy Lifting for Your Gym

Competition is fierce in the fitness industry. In most towns or cities, consumers can choose from 24-hour workout centers, family-style civic centers complete with...

From Inbox to Mailbox: Email Marketing to Attract Home Buyers and...

Before you lay down more money for another postcard mailer, think about this: real estate email marketing has a high return on investment and...

The Legal-Social Contract: 5 Reasons Why Law Firms Need Social Media

There would be little reason for the law if we didn't live in a society brimming with complex social interactions. And now that we...

Share Your Money Maker: Maximize Profit with Social Influencers

Trust in digital advertising is at an all-time low. Display ad click-through rates are languishing at 0.05% and it's projected that, by 2018, 30%...

5 Unexpected Reasons Why Explainer Videos Get Results

Creating engaging content for your online marketing efforts isn't just about text and graphics. One of the most powerful current trends is animated “explainer"...

Designing the Perfect Landing Page

It’s no secret that in the world of online marketing, landing pages are where some of your best lead generations take place. This is...

The House that Social Media Sold: Why Real Estate Agents Need...

Real estate agents can no longer avoid being on social media, especially now that millennials – the most active users of Facebook – also...

How Digital Marketing Helps Your Beauty Company Shine

Famous beauty influencers are known for their immaculate sense of style – the perfectly coiffed hair, the artful combination of makeup and light. Therefore...

Follow My Lead: How to Achieve (and Maintain) Influencer Status

The term “influencer” has seen a dramatic spike over the last few years, generating attention for the value that influencers can bring to brands....