Home Promote Your Business Focus on Digital Marketing

Focus on Digital Marketing

Do more than advertise. See how digital marketing is changing the game.

How to Build an On-Brand Conversational Style for Your Chatbot

If you've ever used Amazon's Alexa, Apple's Siri, IBM's Watson, or Facebook Messenger to make purchases, schedule reminders, write emails, check the weather, or...

How to Use Social Media to Test Ads Before Spending Money

When branding teams first started to understand that social media is valuable for reaching customers, many of them worked hard to create convincing, compelling...

What’s In a Name? The Dos and Don’ts for Naming Your...

What's in a name? For business owners today, the long-standing quote from Shakespeare is as relevant as ever. Your company name has to do...

6 Marketing Tools to Take Your Small Business from Startup to...

Of the 500,000 plus new businesses that start up in the U.S. each month, stats indicate that fewer than half will still be operating...

Home Run: Copywriting & Photo Editing For Real Estate

As a real estate agent, keeping track of multiple listings can be a consuming task. And in order to put those listings in the...

Video Marketing on a Budget: How to Showcase Yourself Using Fiverr

When it comes to content marketing, video is king. Developing a video marketing strategy on a shoestring budget may seem to be too much...

A Customer Acquisition Cocktail for Restaurants and Bars

Few businesses have a faster customer response time than restaurants– most customers are ready to take action within an hour. The right restaurant customer...

5 Steps to Building the Best Chatbot for Your Business

Not to be confused with live-chat software, chatbots are a form of AI, or artificial intelligence, that facilitate self-help on a website. Chatbots are...

Video Takes the Cake: Why Entrepreneurs Should Use Fiverr’s Video Pros

You already know the power of video and its ability to positively influence purchase decisions, build customer trust, and spread the word about your...

Let Testimonials Do the Heavy Lifting for Your Gym

Competition is fierce in the fitness industry. In most towns or cities, consumers can choose from 24-hour workout centers, family-style civic centers complete with...

From Inbox to Mailbox: Email Marketing to Attract Home Buyers and...

Before you lay down more money for another postcard mailer, think about this: real estate email marketing has a high return on investment and...

The Legal-Social Contract: 5 Reasons Why Law Firms Need Social Media

There would be little reason for the law if we didn't live in a society brimming with complex social interactions. And now that we...