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Chris Lane

Chris Lane
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Global Head of Brand Marketing & Digital at Fiverr. Chris is responsible for Fiverr's strategic brand direction, marketing campaigns, social media, content marketing and digital community efforts.

Think You Need to Hire a Full-Time Staff to Start Up?...

So, you have a killer idea for a new product, or perhaps even a new company. Now what? The first step is to raise...

How to Use Video to Bump Your Business

Videos engage customers with sight and sound. Today you can embed video in every aspect of your business's digital identity, including your social media...

Video Takes the Cake: Why Entrepreneurs Should Use Fiverr’s Video Pros

You already know the power of video and its ability to positively influence purchase decisions, build customer trust, and spread the word about your...

Let Testimonials Do the Heavy Lifting for Your Gym

Competition is fierce in the fitness industry. In most towns or cities, consumers can choose from 24-hour workout centers, family-style civic centers complete with...

Gig Economy News: Marketing Matters

If a business is excellent but nobody hears about it – then how long can it possibly last? You know that the answer is:...

From Inbox to Mailbox: Email Marketing to Attract Home Buyers and...

Before you lay down more money for another postcard mailer, think about this: real estate email marketing has a high return on investment and...

The Legal-Social Contract: 5 Reasons Why Law Firms Need Social Media

There would be little reason for the law if we didn't live in a society brimming with complex social interactions. And now that we...

5 Unexpected Reasons Why Explainer Videos Get Results

Creating engaging content for your online marketing efforts isn't just about text and graphics. One of the most powerful current trends is animated “explainer"...

11 Ways to Streamline Your Startup with Freelance Help

Starting up isn't easy. Entrepreneurs are subjected to more risk, workload, and responsibilities than the average person. Fortunately, there are millions of freelancers at...

Find a Global Audience for a Self-Published Work with Online Translation

Self-publishing is traditionally presumed to be a small-scale enterprise. You write the book, manage its production, then attempt to sell it locally or –...

How Digital Marketing Helps Your Beauty Company Shine

Famous beauty influencers are known for their immaculate sense of style – the perfectly coiffed hair, the artful combination of makeup and light. Therefore...

3 Clever Ways to Market Your Business Online

As a new business owner, effectively marketing your business online is one of the keys to success. Advances in technology have made it easier,...
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